Kayla Kaplowitz

Founder, Mobili-T Media

Kayla's mobile advertising agency has won more awards than fit on her mantle, but she'll never brag about it. Instead, she'll share all their secrets. She's cool like that.

R. Harrison

R. Harrison

sunday, october 18

Do Well and Do Good

How do we find meaning in marketing? Is it possible to do more in this industry than help companies sell stuff? Sure is. Rachel Nevers of Fortunate Consulting will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

The 5th Annual A.G.M. Forum
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Drug Repurposing Town Hall

About the Event

Are you a U-M chemist, clinician-scientist, or faculty/staff involved in drug development research? Interested in the latest information on drug repurposing research? The Michigan Institute for Clinical & Health Research (MICHR) is sponsoring this Town Hall to help launch U-M's new Center for Drug Repurposing. 


Lunch will be served at 11:30 and the program begins at noon sharp. 

About Drug Repurposing

Traditional drug discovery typically involves screening hundreds of thousands of compounds to find an active substance for development. The process of bringing a novel drug to market has a very high failure rate, a timeline of 11–18 years, and costs of approximately $1-3 billion dollars. As a result, there is a shrinking industrial infrastructure for drug discovery/development but there is still a tremendous need for new medicines, especially for neglected and rare diseases.

 

One important alternative to conventional drug discovery is the discovery of new uses for existing, clinically evaluated compounds that have cleared key steps in the drug development process. This approach, known as drug repurposing, has many advantages and can lead to drastically shorter time for development, and provide basic science researchers with tool compounds to investigate biological systems. Indeed, utilizing preexisting drugs for alternate indications has been shown to reduce the drug development path to 6–10 years and reduce cost to $300–500 million since the safety profile of these compounds is already largely known and many regulatory steps have already been taken.

 

The Michigan Institute for Clinical & Health Research (MICHR) recognized the opportunity to accelerate translation through this approach and thus, in collaboration with key partners across campus, is founding the Center for Drug Repurposing (CDR). 


Learn more about this new center, its early key milestones, and next steps at this Town Hall event. 

The Venue

The Town Hall will be held in Med Sci M5330. The one-hour event will include boxed lunches for everyone who registers by November 1.

Who’s who?

The Town Hall will be led by...

Your Speakers

George A. Mashour, MD, PhD


Executive Director, Michigan Institute for Clinical & Health Research; Executive Director, Translational Research; Associate Dean for Clinical & Translational Research; Bert N. La Du Professor & Associate Chair of Anesthesiology Research

Jonny Sexton, PhD


Assistant Professor of Internal Medicine, Medical School and Assistant Professor of Medicinal Chemistry, College of Pharmacy

You’ll also hear from:

travis nichols

Head of Content, Jackalope Communications

karina elise

Creative Strategist, Concentrate

adam sterl

ECO, The NonProfit Collective

What’s what?

WEDNESDAY, APRIL 13


Mobile, Mobile, Mobile

Day 1 is about the word on every marketer’s mouth: Mobile. Why does it matter? And how do we get it right? Attend small group workshops about the future of mobile ads, mobile app development and trends in cross-screen targeting. Learn about the rapid rise of mobile browsing (and what that means to us) in our interactive globe installation. And hear from Kayla Witz, Founder of Mobili-T Media, about how to get caught up, and then get ahead.

THURSDAY, APRIL 14

Data Driven Marketing

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work. One highlight of the day: Peer Exchange sessions, where you can learn about the interesting ways people are using data in the industry. And don’t miss John Taff's impressive presentation about a rare skill: data design.

FRIDAY, APRIL 15

Do Well and Do Good

How do we find meaning in marketing? Is it possible to do more in this industry than help companies sell stuff? Sure is. Raquel Evers of Fortunate Consulting will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

Have you registered yet? 

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“Many have said of Alchemy, that it is for the making of gold and silver. For me such is not the aim, but to consider only what virtue and power may lie in medicines.” 

– Paracelsus

Sponsored by

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